Public awareness plays an important role in articulating demand for social, political and legal reform as well as changing attitudes and knowledge on law and justice. Awareness of legal and constitutional rights amongst the general public, especially with respect to fundamental rights which must be protected at all costs.
Despite the passage of recent legislation and reforms, the utility of such measures is in serious jeopardy until they can be translated to the grassroots level. Therefore, PJN proposes to raise public awareness on crucial issues related to rights and justice through a sustained, collaborative and intensive effort involving all stakeholders, especially the general public, to contribute towards strengthening the Rule of Law in Pakistan.
For this purpose, PJN intends to engage the media as a key institution in raising awareness and promoting the agenda for policy and law reform to the general public. Today, the media (in particular social media) has the power to affect change and provide a voice to the common man, including vulnerable and underprivileged segments of society, and therefore its crucial importance must not be ignored.
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